Success Case

Kleannara

OUR WORK

Corporate & Brand PR

THE EXECUTION

GRAPE PR & Consulting is currently overseeing both corporate and brand PR initiatives for Kleannara.
 
 GRAPE is actively engaged in executing PR activities aimed at enhancing the value of Kleannara and its retained brands. This involves showcasing the paper business, household goods business, and the company's corporate social contribution activities. GRAPE has played a significant role in establishing a favorable corporate image through the development of PR plans focused on ESG management, consumer-centered approaches, and the promotion of Kleannara's notable CSR program, the 'Clean Cycle' initiative.
 
 Spanning from sanitary pads made from naturally derived vegetable fibers to annually upgraded baby diapers incorporating accumulated technologies, along with hygiene products and the pet brand 'Pawpawmong,' GRAPE is actively contributing to reinforcing the brand's position as a pioneering company in making our customers' every day easy and convenient to live. Furthermore, GRAPE is committed to raising the company's credibility by introducing sustainable management strategies and activities through various media outlets- including news of entering the global market, operating smart factories, and establishing eco-friendly manufacturing facilities.